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Post by account_disabled on Nov 25, 2023 23:07:17 GMT -7
Board at S-NET. Consumers trust them, not impersonal television. Nowadays, many companies offer very similar products and services, which is why a good brand is what distinguishes them on the market. In the era of social media and 24/7 communication, this is quite a challenge. What is brand reputation, how to take care of it and how does it differ from brand identity and image. Many companies focus on implementing the company's marketing strategy and ensure that tasks in this area are fulfilled. This is, of course, a very good sign, but apart from goals, tools and communication channels, there C Level Contact List are also other elements of marketing.They are more difficult to capture and implement, but if we constantly remember them, marketing will grow on its own. These elements contribute to a larger process: building the brand's reputation as an image of the company as a whole. Brand reputation – what is it? Brand reputation is often compared to image, but the former concept is slightly broader. It includes opinion, reputation, good image, in other words: the general opinion of the environment about the brand. Reputation has a social dimension because customers and the company's environment assess the brand's readiness to meet expectations.
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